Solid Founder is a creative team that designs, creates messaging and markets for high tech, biotech, and professional services firms. We have collaborated with companies and institutions such as Sun Pharma, the French Embassy in the US - Office of Science and Technology, QuickPivot (by Vericast) and many emerging tech and life sciences companies, non-profits and consultancies in Boston and abroad.
Here’s what we do:
Graphic Design
Logo & Identity
Branding Systems
Web & UX/UI
Creative Writing and Copy
Key Messaging and Positioning
Iliana Rabago
I am a Senior Graphic Designer with 15+ years of international professional experience.
I was born and raised in Mexico City in the very special neighborhood of Coyocan, a block away from Frida Kahlo's house and next to a bustling market. The abundance of color, contrast and boldness that exists everywhere in Latin America has deeply influenced my creativity. Additionally, early in my career I lived in Paris, where I became interested in the aesthetics of movements like Fauvism, Futurism, Cubism (and most of the "isms" of the XXth century!). I currently live near Boston with my husband. Nowadays I get inspiration from the constantly changing weather in this area.
As the creator of Solid Founder, my goal is to bring to life visual solutions that are esthetically sound and deliver value. Using a versatile design approach and intellectual curiosity, I help technologists, scientists, organizations and businesses to build meaningful brands.
Besides my work as a Designer, I am an English-Spanish Medical Interpreter. I love authentic Mexican food, listening to podcasts, art in general.

John MacDonald
I am a business and marketing professional that organizes, plans and executes action steps for business growth. Uncovering opportunities for Solid Founder as well as former employers in info-sec and fintech has been a driving force for me.
Creatively, I parse essential information and create content for clients helping attract ideal market segments. In addition, I have worked as project manager and copy editor on Solid Founder projects.
In my spare time I’m learning Spanish, running to keep fit (and to work off the IPAs). And I did finally finish Moby Dick.

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